Brand Identity
Illustration
Prototype
AR
Prototyping and Production
Prof. Jeannie Joshi
Masters Group Project :
Siyi Lyu，Yuewei Shi, Jinyi Jiang
The project aims to enhance the unboxing experience and engage the audience in discovering the brand's culture and fragrance-making process.
Additionally, it will encourage participation in the refill program.
The box design is educational, interactive, and fun, serving as a promotional tool for the brand.
1 x scented candle, 1 x eau de parfum
1 x Experiment documents - product informations, plant care etc.
2 x Seed sets - grow your own perfume ingredients!
2 x Ingredients bookmark - learn about the source & craftsmanship
1 x Air plant - supporting the refill program
AR